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Paid Ads Intelligence

Make Every Pound of
Ad Spend Work Harder

Connect Google Ads or Meta Ads. See keyword-level data, find wasted spend, and block irrelevant searches — without logging into Google Ads. AI analyses your account every night.

QS
Per keyword
1-click
Block wasteful terms
Nightly
AI analysis
ROAS
For every £1 spent

Aideators Paid Ads Intelligence connects to Google Ads and Meta Ads. See keyword-level Quality Scores, find wasted spend, block irrelevant search terms in one click, and know your exact ROAS — for every £1 spent, here's what you got back. AI analyses your account nightly. No need to log into Google Ads.

ROI Hero Card
For every £1 spent, you got back £3.40

This is what you see at the top of your Paid Ads dashboard the moment your account is connected. Real numbers, plain English — not buried in Google Ads reports.

Paid Ads Keyword Intelligence
Keyword Intelligence

See Every Keyword's Quality Score

Quality Score (QS) is Google's 1–10 rating of how relevant your keyword is to your ad and landing page. Below 5 means Google is charging you premium CPCs — you're paying more per click than competitors with better-matched ads.

Every keyword shows QS, CPA, clicks, impressions, and conversions. Status badges flag what needs attention: top performer, low quality score, high CPA, or no conversions.

  • Quality Score per keyword (1–10)
  • CPA & conversion tracking
  • Status: top / low QS / high CPA
  • QS below 5 flagged automatically
  • Clicks & impressions per keyword
  • Sector CPA benchmarking
Search Term Analysis and Negative Keywords
Search Term Analysis

Block Wasted Spend in One Click

Search terms are the actual searches that triggered your ads — not the keywords you bid on. A “digital marketing” broad match keyword can trigger for “free digital marketing course” — wasting your budget on people who will never buy.

We show every search term that spent money with zero conversions. One click adds it as a negative keyword directly via the Google Ads API. No need to open Google Ads. AI identifies the worst offenders every night.

  • All wasteful search terms listed
  • Spend vs conversions per term
  • One-click negative keyword block
  • Direct Google Ads API — no login
  • AI-identified negatives nightly
  • Total wasted spend summary

The Full Paid Ads Toolkit

Intelligence on top of ad copy generation — not one or the other.

A/B Ad Copy for 6 Platforms

A/B Ad Copy for 6 Platforms

AI-generated ad copy for Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft/Bing Ads, and Twitter/X. A/B variants with character-count optimisation per platform.

Nightly AI Recommendations

Nightly AI Recommendations

Every night, the AI analyses your real campaign data and generates personalised recommendations — which keywords to pause, which search terms to block, where to reallocate budget.

Campaign Performance Trends

Campaign Performance Trends

Track spend, clicks, conversions, CPA, and ROAS over time. See whether your account is improving month over month — not just a snapshot.

Mark Ad Copy as Used

Mark Ad Copy as Used

After copying ad variants into your ad platform, mark them as Used. We track which of our recommendations you actually deployed — and learn from the results.

ROAS by Campaign

ROAS by Campaign

Return on Ad Spend broken down per campaign. See which campaigns earn you the most per pound spent — and which are burning budget without return.

AI-Powered Best Practices

AI-Powered Best Practices

Our RAG system combines your real account data with paid ads best practices for Google, Meta, and LinkedIn — giving recommendations that fit your specific account, not generic advice.

What Does All This Actually Mean?

Quality Score (QS)

Google's 1–10 rating of how relevant your keyword is. Below 5 = you're overpaying per click. Above 7 = Google rewards you with cheaper clicks.

CPA (Cost Per Acquisition)

What you paid to get one lead or customer. If you spent £300 and got 10 leads, your CPA is £30. Lower is better — compare to your sector benchmark.

ROAS (Return on Ad Spend)

For every £1 you spent on ads, how much revenue did you get back? ROAS of 3.0 = £3 back for every £1 spent. Above 3 is generally healthy.

Negative Keywords

Searches you tell Google to never show your ad for. If you sell luxury services and 'cheap' triggers your ad — add 'cheap' as a negative and that stops immediately.

Connect your ad account. Free.

Takes 2 minutes. Start seeing keyword-level intelligence and ROAS data immediately.